Marketing Communications | Campaign and Brand Strategy

About

Proficient, professional, personalized. 

Marketing campaigns shouldn’t fit in a box. Innovative, data-driven campaigns are born from collaboration, communication, and fresh perspectives.

I'm a highly skilled campaign manager who thrives in creative, forward-thinking environments. My expertise lies in producing detail-oriented, organized, and creative strategies to achieve successful outcomes and engage clients with enthusiasm.

In addition to my eight years of marketing-communications experience, I am a 4.0 MBA graduate, a passionate storyteller, proficient in German and Spanish, and published internationally and locally. When I'm not at work, I enjoy traveling, hiking, skiing, and composing music.

Driven and dedicated, I offer the following areas of expertise:

  • Innovative marketing-communications campaign strategy

  • Dedicated project management

  • Improvement in lead generation, traffic and website and social engagement

  • Creative, outside-the-box solutions based on current trends

SaaS / PaaS Knowledge:

Salesforce | Microsoft Dynamics | Blackbaud | Drupal | Microsoft Office | MailChimp | Constant Contact | Docebo | Adobe CS | Google Analytics | Tableau | Emma | Wordpress | Hubspot

Accolades and Passion Projects:

  • Master of Business Administration graduate (4.0 GPA) with concentration in Global Business and Entrepreneurship at California State University, Sacramento

  • Vice President of Programming and Board Member of the American Marketing Association Sacramento Valley

  • Co-Chair of Women in Leadership Committee with ScribeAmerica Diversity & Inclusion Council

  • Developed and implemented LMS web platform for Sacramento Entrepreneurship Academy

  • Developed supply chain strategic plan for River City Food Bank